Remembering our story
- 3 days ago
- 5 min read
Every cup of coffee has a story. Ours begins with family, hope, loss, and a dream that was born during

one of the hardest chapters of our lives.
Brillo Beans Roasting Co. isn’t just a coffee company.
It’s a family story.
It’s a story about a son who fought cancer, a grandfather whose memory lives on through a name, parents who stood beside their son, and a dream that eventually became something bigger than anyone could have imagined.
A Dream Born During the Hardest Days
In 2018, our family was facing something no family ever wants to hear, Gabe was diagnosed with large B-cell lymphoma. Life changed almost overnight. The things we once worried about didn’t seem nearly as important anymore. Our focus became Gabe—his treatments, his health, his strength, and simply getting through one day at a time.
But during that difficult time, Gabe had an idea.
Coffee.
He dreamed about starting his own coffee company.
At first, it was simply an idea—something to think about, something to look forward to, something that belonged to the future. And that mattered. Because when you’re fighting something as serious as cancer, having something to dream about beyond the illness can give you another reason to look forward.
Gabe’s dream became a reminder that cancer wasn’t going to define his entire story.
There was still a future to look forward to.
And his mom and dad believed in that future right along with him.
First Came the Fight
Before there could be a coffee company, there was a much more important battle to win.
Gabe had to get healthy.
His family stood beside him through the uncertainty, the treatments, the difficult days, and everything that comes with watching someone you love fight a serious illness.
Eventually, the day came that every parent hopes and prays for.
Gabe became cancer-free.
The battle had changed our family forever.
But it didn’t take away the dream.
It gave the dream new meaning.
A few years later, that idea Gabe had while fighting cancer would finally become reality.
Brillo: A Name That Keeps a Legacy Alive
There is another important part of our story.
The name Brillo comes from Scott’s dad.
His nickname was Brillo.
He was a father and grandfather and an important part of our family.
Sadly, he passed away unexpectedly in November 2017, just months before Gabe’s cancer diagnosis.
He never got to see Gabe fight cancer.
He never got to see Gabe become cancer-free.
He never got to see the coffee company.
He never got to hold a bag of Brillo Beans in his hands.
But his name could live on.
When it came time to name Gabe’s coffee company, using the name Brillo felt right.
It connected the past with the future.
A grandfather’s nickname became part of a grandson’s dream. And today, every time we see the name Brillo Beans, we’re reminded that the people we love never truly leave us. Their memories become part of who we are.
Brillo Beans Roasting Co. Is Born
In 2023, a few years after Gabe became cancer-free, Brillo Beans Roasting Co. officially began.
What had once been an idea during one of the most difficult periods of Gabe’s life was now becoming a real family business.
Gabe had the idea.
His mom and dad helped him make it happen.
Together, we learned the coffee business from the ground up.
We learned about green coffee, roasting, packaging, equipment, pricing, wholesale, customers, shipping, regulations—and all the unexpected challenges that come with building something of your own.
It hasn’t always been easy.
We’ve had equipment problems.
We’ve made mistakes.
We’ve had frustrating days.
We’ve had moments when things didn’t go the way we planned.
But we’ve also had something more important:
Each other.
And we’ve celebrated the wins together.
Every customer.
Every order.
Every new coffee.
Every event.
Every person who tells us they enjoyed a cup of Brillo Beans.
Those moments mean more because we know where this journey started.
Why Helping Families Matters to Us
Our passion for helping children and families dealing with childhood illnesses comes directly from our own experience.
When you’ve watched your child fight cancer, you see things differently.
You understand the fear that families try to hide.
You understand the long days.
You understand the waiting.
You understand how difficult it can be to smile when you’re worried about what tomorrow will bring. And you understand how much a simple act of kindness can mean. That’s why supporting children and families affected by childhood illnesses isn’t just a cause we chose.
It’s personal.
We’ve been there.
We’ve experienced the fear and uncertainty.
We’ve experienced the relief of good news.
We’ve experienced what it means to get a second chance.
And because Gabe was fortunate enough to come through his battle, we want to help bring hope to families who are still walking that road.
We believe in giving back.
We believe in supporting organizations that help children.
We believe in helping families who are going through things they never expected to face.
And we believe that even small acts can make a difference.
We may not be able to take away someone’s pain.
We may not be able to change their circumstances.
But we can show them that they aren’t alone.
More Than Coffee
That’s why Brillo Beans is about more than what’s inside the bag.
It’s about what’s behind it.
Behind every roast is a family.
Behind the name is a grandfather.
Behind the company is a son who dreamed about coffee while fighting cancer.
Behind the mission are parents who believed in their son.
And behind our passion is the desire to help other families find hope during difficult times.
A cup of coffee might seem like a small thing.
But coffee has a way of bringing people together.
It gives us a reason to sit down.
A reason to talk.
A reason to slow down.
A reason to spend a few minutes with someone we love.
And sometimes, those few minutes are exactly what we need.
Built by Family. For Families.
Those words aren’t just a slogan.
They’re who we are.
Built by Family. For Families.
We are proud to be a family-owned company.
We’re proud of where Brillo Beans came from.
We’re proud of Gabe for the fight he fought.
We’re proud to carry our family’s journey forward.
And we’re proud that something that began as a dream during a difficult time has become a way for our family to connect with and support other families.
Our story reminds us that difficult chapters don’t have to be the end of the story.
Sometimes they’re the beginning of something new.
Sometimes hope comes in unexpected forms.
And sometimes a dream born during the hardest days becomes something that brings joy to thousands of people.
A Cup Full of Hope
When you drink Brillo Beans, we hope you taste more than coffee.
We hope you taste the hard work.
The family.
The memories.
The hope.
The second chances.
And the love that went into building it.
Because this company was never just about roasting beans.
It was about taking something good from some incredibly difficult moments and sharing it with others.
It’s about remembering those we’ve lost.
It’s about celebrating those who fought and survived.
It’s about supporting those who are still fighting.
And it’s about believing that families can build something meaningful together.
Gabe had a dream while fighting cancer.
A few years after becoming cancer-free, that dream became Brillo Beans Roasting Co.
A grandfather’s nickname became the name.
A family came together to build it.
And a passion for helping children and families became part of its purpose.
That’s our story.
And we’re still writing it.
Brillo Beans Roasting Co.
Built by Family. For Families.
Because every family has a story.
Every child deserves hope.And every cup can make a difference.



